PAY PER CLICK ADVERTISEMENT SERVICES
What is Pay Per Click (PPC)
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PPC Explained in a Nutshell.
We review and analyse your PPC campaigns to identify areas of improvement and optimise them for better results. This helps us identify any inefficiencies, wasted ad spend, or areas that require improvement in the campaign.
Conduct a thorough analysis of your keywords. Identify keywords that are not performing well, and remove them from your campaign. Also, identify keywords that are driving traffic but not converting, and consider optimising your landing pages for those keywords.
PPC Campaign Management
Review your campaign settings to ensure that they are aligned with your business goals. Check your targeting options, ad schedule, and device preferences, and make sure they are optimized for your target audience.
PPC Ad Budgeting
Review your ad spending to identify any areas of waste or inefficiencies. Look for keywords, ads, or targeting options that are not driving conversions or have a high cost per conversion and optimise or remove them.
Evaluate Ad Performance
Review the performance of your ads, including click-through rate (CTR), conversion rate, and cost per click (CPC). Identify ads that are not performing well and replace or optimise them.
PPC Tracking & Reporting
A detailed report is generated regarding the ad traffic and conversion rate to track the success and growth of every PPC Campaign.